How much to advertise my business with Yell? Is a Yell website worth the money? Will advertising with Yell help my business? Are Yell websites goof for SEO? How can I get out of a Yell website contract?
Are You Making Money With Yell’s Products & Services?
Yell is an online business directory listing service and is all that remains of the Yellow Pages where people used to let their ‘fingers do the walking’.
Yell offer directory listings, pay per click advertising and locally optimised business websites to sole traders, small local companies, contractors and tradesmen.
Here’s the pricing for websites by Yell. https://business.yell.com/webs
Have a good look at the Advanced option that offers a 10 page site for £699 and you will also see that they mention in small text that ‘Monthly fees apply’.
Yell’s lowest monthly fee is £42 per month, going up to a few hundred pounds per month. So you are looking at a minimum of £1,200 for your first year.
Have a look at the Ultimate option where they offer 50 pages for £3,499 plus the monthly fee.
Here’s 5 more things to consider with your Yell business website
1. Ownership of the website belongs to Yell not the customer so you are effectively renting the website and if you stop making the monthly payments then you will lose the website as Yell will not transfer your website to another web company.
2. Yell websites are made using a limited number of generic templates using a platform that is unpopular. We make our websites on WordPress which is the most popular platform in the world. Around 65% of websites worldwide are made on WordPress.
3. Yell websites are unresponsive. In other words the web pages and images do not automatically resize when viewed on different sized screens. Your website will look good on all devices from desktops to tablets and all mobile phones..
4. Yell websites are built without the latest and best search engine optimisation techniques which will severely limit the chance of being found on Google. There is no point in having a website if no one can find you and we have a large basket of Google searches that we need to be found on from ‘Shrewsbury sheds’ to ‘Shropshire garden decking contractors’
5. Finally you will never get to speak to any one. You will only speak with your account manager who is going to be more interested in selling you an upgrade in website services or try to get you to advertise on their directory Yell.com. Where as I am here and more than happy to discuss and clarify any website or social media issues with you. And then get it done properly as quickly as possible.
Are You Dissatisfied With Yell’s Products & Services?
Do you want to know more about why your Yell.com website appears where it does on Google, or explore your Google Analytics data in more detail, or do you need help with GoDaddy, WIX or WordPress?